House calls are making a comeback, thanks in part to portable technology and better reimbursements. Granted, the shift toward house visits is small, but the non-acute healthcare industry would benefit from the return of house calls, which is why the market is predicted to experience continued growth.
INCREASING NEED FOR IN-HOME DOCTOR APPOINTMENTS
The U.S. house calls market was valued at $538 million in 2022, according to Grand View Research. The market is expected to reach $831 million in 2030. “Increasing demand for cost-efficient, accessible and convenient services for healthcare and wellness is expected to drive the industry growth,” the report states.
Another driving factor is the rapidly aging population. The fastest-growing age group in the U.S., 85 years of age and older, is projected to quadruple by 2050—with half of these individuals experiencing impaired mobility. In addition, 10,000 baby boomers become eligible to join Medicare every day between now and 2029. Elderly adults with dementia or other conditions can feel stress and anxiety when they go out in public alone for an appointment.
“With the coming demographic changes, it seems doctors may be making more home visits in the near future,” according to MD at Home.