Article

What Hospitality Might Look Like in 2025

January 30, 2025
woman in green dress at front desk
By 2025, hospitality executives are expected to invest in more modern technologies like contactless and self-service capabilities to improve operational efficiency and guest experiences. See our infographic featuring stats about what guests want and how executives are responding.

HOTEL TECHNOLOGIES GUESTS WANT TO USE

Hotel technologies or services popularized during the pandemic that travelers want to see permanently adopted over the next three years:

  • 54%: Contactless check in and check out
  • 49%: Contactless payments
  • 39%: Mobile guest services

 

TIMELINE FOR IMPLEMENTATIONS

The timeframe executives would consider investing in contactless, self-service technology to reduce costs, assist guests and increase operational efficiency:

  • 34%: Already heavily invested
  • 27%: Beginning to invest
  • 15%: Within the next year
  • 12%: 1–2 years
  • 9%: 3–5 years
  • 5%: No plans to invest

 

TECHNOLOGIES ENABLING BETTER HOTEL STAYS

Must-have technologies to create a more amazing hotel stay, according to travelers:

  • 45%: On-demand entertainment access
  • 43%: Voice controls
  • 34%: Travelers using their own devices for hotel access
  • 25%: Automated comfort controls

 

WHEN WILL MUST-HAVE TECH BE INSTALLED?

Technologies executives are most likely to implement by 2025:

  • 45%: On-demand entertainment access
  • 41%: Travelers using their own devices for hotel access
  • 41%: Voice controls
  • 31%: Automated comfort controls

 

GUEST PREFERENCES FOR SELF-SERVICE TECHNOLOGY

Travelers likely to stay at a hotel offering self-service technology that minimizes contact with staff and other guests:

  • 47%: Somewhat agree
  • 26%: Strongly agree
  • 21%: Somewhat disagree
  • 7%: Strongly disagree

 

WHEN EXECS WILL IMPLEMENT AUTOMATED MESSAGING

Timeframe executives are considering to implement automated messaging to collect and distribute customer service requests:

  • 27%: Starting now
  • 25%: Already doing it
  • 22%: Within the next year
  • 14%: 1–2 years
  • 7%: No plans to invest
  • 5%: 3–5 years

 

Source: Skift and Oracle Hospitality, “Hospitality in 2025: Automated, Intelligent… and More Personal.”